Unlocking Digital Success: A Transformative Workshop on Digital Marketing

Rajshahi university science club

Greetings from RUSC

Digital marketing is a wide expression that refers to any marketing activity that makes use of electronic devices or the internet. It entails utilizing a variety of digital platforms and technology for promoting products, services, or brands to a specific audience. Because of the extensive use of digital devices and the internet, digital marketing has grown in importance in today’s corporate scene. Digital marketing is significant because it provides firms with a strong set of tools for reaching, engaging, and converting their target audience in a cost-effective and quantifiable manner. As consumer behavior shifts toward online platforms, the importance of digital marketing is anticipated to grow.

Here, Rajshahi University Science Club will be launching a three-days online workshop about digital marketing titled “Unlocking Digital Success: A Transformative Digital Marketing Workshop”.

Why is Digital Marketing important?

  1. You can focus your efforts on only the prospects most likely to purchase your product or service.
  2. It’s more cost-effective than outbound marketing methods.
  3. Digital marketing evens the playing field within your industry and allows you to compete with bigger brands.
  4. Digital marketing is measurable.
  5. It’s easier to adapt and change a digital marketing strategy.
  6. Digital marketing can improve your conversion rate and the quality of your leads.
  7. You can engage audiences at every stage with digital marketing.


  • Participant’s Certificate will be provided.
  • All training materials will be provided by the trainer.

Note: Limited spots are available. Register early to secure your participation.

Trainers :

  • Md. Alsan Sharia
    CEO, Genius Learning
  • Faisal Ahamed
    Chairman, Genius Learning

So, don’t miss this chance to connect with the digital world. Register now and get ready to explore, inquire, and envision your future in the global business world. We warmly welcome you to the three-day long adventure.



Day 1: 12 January 2024

  • Session Time:   6:00 PM – 9:00 PM

Day 2: 13 January 2024

  • Session Time:   6:00 PM – 9:00 PM

Day 3: 14 January 2024

  • Session Time:   6:00 PM – 9:00 PM

Platform: Google Meet


Program discussion:
  1. Digital Marketing Fundamentals
  2. Social Media Mastery
  3. SEO and Content Marketing
  4. E-Commerce and Digital Advertising
  5. Data-Driven Marketing
  6. Google Ads & Pay-Per-Click Campaigns
  7. Email Marketing and Automation 
  8. Video Marketing 
  9. Influencers Marketing
  10. Digital Branding
  11. Multichannel Marketing
  12. Mobile Marketing
  13. Content Marketing
  14. Online Reputation Management
  15. Digital Transformation

Contact Information


Umma Tahera
Joint-Organizing Secretary
Phone No: +8801301034970
Email: [email protected]


Md. Abdul Latif
Phone No: +8801916503270
Email: [email protected]

General Secretary

Phone No: +8801976961162
Email: [email protected]

Registration Process

Registration Deadline








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